CorporateFriday, December 5, 2025
Phoebe Gates’ AI shopping startup Phia raising US$30 million at US$180 million valuation
Source: South China Morning PostRead original
Summary
Phia, an AI‑powered shopping assistant co‑founded by Phoebe Gates and Sophia Kianni, is raising US$30 million in new funding that will value the New York–based startup at about US$180 million. The round, led by Notable Capital with participation from Kleiner Perkins and Khosla Ventures, will help Phia expand its AI agent that compares prices, tracks discounts and personalizes shopping across tens of thousands of retailers.
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Phia is raising a US$30 million round led by Notable Capital, with Kleiner Perkins and Khosla Ventures participating, to scale its AI shopping assistant.
Notable Capital→Kleiner Perkins→Khosla Ventures→Phia
Dec 2025
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Xora Innovation→Eclipse→Khosla Ventures→Vinci
Dec 2025
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