Artificial intelligence becomes the new buzzword in India’s alcohol industry

Summary

The Hans India reports that Indian beverage company Cheers Group is increasingly using artificial intelligence across its business, from AI-designed gift-pack cartons for its Three Monkeys single-malt whisky to predictive tools for inventory, supply chain and regulatory compliance. The article argues that even a highly regulated, traditional sector like alcohol is turning to AI to personalize customer experiences, design packaging and optimize operations, underscoring how AI adoption is spreading into legacy consumer industries.